The Elements Of Navigation

The spacial metaphor of information environments (a.k.a. architecture) is strong. Even within mobile apps.

“This article is about the tiniest of details that goes into creating the main centerpiece of your digital product – the construction of the elements of your navigation. This is the most important aid you can possibly give to your users as they are constantly seeking a reason to walk out on you.”

(Petter Silfver a.k.a. @psilfver ~ Smashing Magazine)

Design Factory: Creative Design with Industrial Approach

Disclosure: I work at Informaat (The Netherlands).

“Digital strategy touches every fiber of your operation. We firmly believe that it takes a systematic approach that’s woven into your organizational fabric to deliver compelling customer experiences – an approach comprising a recurring cycle of ideation, design, development and evaluation (…) The Design Factory is a methodical, structured design capability that comprises people, processes and tools. It infuses your organization with the creativity, agility and efficiency to successfully execute your digital strategy – from conceiving innovative solutions through to using robust and scalable approaches for design and specification.”

(About Informaat, experience design)

Forrester Report: Digital Customer Experience Improvement Requires A Systematic Approach

Disclosure: I work at Informaat (The Netherlands).

Industrialize Processes In Support Of A Digital Customer Experience Strategy – “To consistently meet or exceed customers’ expectations, firms must take a systematic approach to digital customer experience management. In conducting in-depth interviews with 16 business professionals, Forrester found that several of these companies had adopted some best practices for digital design that delivered improvements in customer experience – leading to improved business results through increased revenues, improved loyalty, greater customer engagement, and reduced costs. However, no organization had a mature, systematic approach to consistently differentiate through superior digital customer experience. For firms to turn their digital customer experience into a sustainable source of competitive advantage, they must define a digital customer experience strategy and introduce robust tools and repeatable methodologies to support it.”

(About Informaat, experience design)

User Experience Cannot Be Designed

Besides DTDT and “There is no such thing as…”, we also have “(…) can’t be designed” as a recurring theme.

“User experience has been getting a lot of attention these days, but many businesses are confused about the actual meaning of it. In my opinion, it can be defined as the summation of different considerations i.e. defining the information structure, enabling the users to manipulate the data/information, and communicate the different possibilities to the users.”

(Cygnis Media)

No more information architecture?

Comments more interesting than post.

“I wrote a piece a while back that there was a “war” of sorts going on between (among?) information achitects (who frequently came out of the library science, writing, or HCI fields), usability experts, and “designers,” and by that, I mean makers of pretty pictures and high concepts (frequently designers who came out of a classic design-for-print-ads field). Judging by the posts I’ve seen on this forum, the job listings (and requirements) in the general field, and, oddly enough, feedback I’ve gotten from users, “information architects” have lost the field and retired – IMHO to the detriment of the discipline. (And I’m talking here about websites and web apps, kiosks, smart phones, etc., not hand-held devices and products or things like menu structuring for DVD players or car audio systems.)”

(IxDA Forum)

What is Design Thinking and Why Do Entrepreneurs Need to Care?

Design thinking is thinking about conducting the business. For some…

“Design thinking seems to be all the rage in business and entrepreneurship circles, but the momentum has been building for over 13 years. (…) The beauty of design thinking is that it works best under conditions of uncertainty-when you really don’t know where to start. It’s a methodology that is very messy in practice but does allow for a systematic approach to creating new opportunities. In my opinion, every entrepreneur is a designer.”

(Heidi Neck ~ BostInno) – courtesy of jameskalbach

Honoring and supporting Belgian Internet pioneers

Justice will be done to those with universal ideas and visions.

“Decades before the creation of the World Wide Web, Paul Otlet and Henri La Fontaine envisaged a paper archival system of the world’s information. They built a giant international documentation centre called Mundaneum, with the goal of preserving peace by assembling knowledge and making it accessible to the entire world. For us at Google, this mission sounds familiar.”

(Google | Official blog)

The Architecture of a Social Business

The Company has a lot to learn and adapt to.

“(…) social media now seems to be touching everything within our organizations. Everything is going social. Whether it’s merely the addition of sharing buttons on content within an existing app, or if it’s a fundamental reworking of a customer support system to be powered by mass community participation instead of trouble tickets, social is infusing our work environment in ways too numerous to count. I now hear from our clients on a regular basis that they are starting to feel ‘surrounded by social.’ Many of them want to regain intellectual control of the changes taking place. They want to know what all the moving parts are and how they are connected. This done, they can then reason and plan about their future social landscape and better support the changes required.”

(Dion Hinchcliffe a.k.a. @dhinchcliffe ~ Dachis Group)

Nine Misconceptions About Statistics And Usability

Misconceptions are sometimes born out of plain ignorance.

“There are many reasons why usability professionals don’t use statistics and I’ve heard most of them. Many of the reasons are based on misconceptions about what you can and can’t do with statistics and the advantage they provide in reducing uncertainly and clarifying our recommendations. Here are nine of the more common misconceptions.”

(Jeff Sauro a.k.a. @MsrUsability ~ Measuring Usability)

UX SIG on Experience-driven design

Experience getting to the heart of innovation.

“This is a User Experience Special Interest Group event by SIGCHI Finland, supported by UXUS research project by TEKES/FIMECC. We have a special guest speaker from Delft University of Technology, Rick Schifferstein, talking about taking an experience as a starting point of designing products. Finnish speakers will accompany Dr. Schifferstein with speeches on experience design.”

(SIGCHI Finland)

Designing Engaging And Enjoyable Long-Form Reading Experiences

The issue of reading-from-a-screen is slowly fading. It’s about time.

“When you have fantastic and original content, ensuring the best possible reading experience is critical to keeping and building your audience. The following practices will help you design your content in a way that improves the experience for readers.”

(Martha Rotter a.k.a. @martharotter ~ Smashing Magazine)

Embedding User Experience Design in large organizations: Issues and recommendations

Large organizations is a different playing field for many UX peeps.

“The consequence of UX not being seen as an essential profitability lever is that it’s rarely adequately represented in the upper echelons of large organizations. It’s mostly seen as an auxiliary function down in the trenches as opposed to a core foundation of the business.”

(Rian van der Merwe a.k.a. @RianVDM)

The business value of content and content strategy

Content marketing in disguise.

“If you don’t yet grasp the value of content and content strategy to your business or organization, then it’s time to learn. If you do get it, then it’s time to step up and start teaching the executive team about the value of content. It’s time to illustrate that without good content to attract and engage potential customers, to educate them about their pains, to convince them to commit to change and to explore your solution, then the phones down the hall in the Sales organization will not be ringing much… or as much as they could be.”

(Jim Woolfrey a.k.a. @informative ~ strategeezy)

Cognition & The Intrinsic User Experience

Knowing some of the inner workings of people, design for transformational experiences is the goal.

“Over the past few years there’s been a lot of discussion around whether an experience can be designed. But it seems like everyone’s just getting hung up on semantics; an experience can be designed, but the user will always have the opportunity to experience it in a unique way. The reason every experience has the potential to be unique to the user is, in part, because cognition is unique to each user.”

(Jordan Julien a.k.a. @thejordanrules ~ UX Magazine)