All posts from
June 2017

Making things real: Content strategy for realistic content management

CMS, a software tool for content UX forgot. Hence, the authoring experience.

“Understanding how the CMS will handle our foundational pieces means we build a stronger site, one that’s easier to adapt. And being able to communicate how the CMS will handle things is foundational to getting past the big dream and into a more solid reality.”

Corey Vilhauer a.k.a. /mrvilhauer | @mrvilhauer ~ Eating elephant

Chatbox UX: Crafting a valuable conversation

Is a chatbot UX the prototypical application of UX writing?

“All chatbots are not created equal. What separates a good chatbot from a bad one? A good chatbot helps users accomplish something more efficiently. A great one makes it enjoyable. A bad bot wastes time, returns nonsense, and may annoy or frustrate users enough to drive them away.”

Jennifer Leigh Brown a.k.a. /jleighbrown | @jennleighbrown ~ UXbooth

DesignOps at Airbnb: How we manage effective design at scale

When things get a name.

“Working daily across so many disciplines, from Engineering to Product Management, Research, Content Strategy and an array of Design specialties, every little overhead in the transfer of information compounds. Inversely, every optimization and positive connection significantly lowers friction for everyone. This is why we’ve created DesignOps, to ease collaboration and amplify effectiveness, not only across product disciplines, but also between the increasingly complex world of Product Design.”

Adrian Cleave a.k.a. /adriancleave ~ Airbnb Design

Instruments of inquiry: Understanding the nature and role of tools in design

Tools make the design.

“To move from your research findings to product changes, you should set yourself two main goals. First, to effectively communicate your findings to help your audience process them and focus on next steps. Secondly, to follow through by proactively working with stakeholders to decide which issues will be addressed and by whom, injecting yourself into the design process whenever possible. This follow-through is critical to your success. Let’s look at an end-to-end process for embracing these two main goals.”

Peter Dalsgaard a.k.a. /peter-dalsgaard | @peterdalsgaard ~ International Journal of Design 11.1

How to turn UX research into results

The application of research results is always up for debate.

“To move from your research findings to product changes, you should set yourself two main goals. First, to effectively communicate your findings to help your audience process them and focus on next steps. Secondly, to follow through by proactively working with stakeholders to decide which issues will be addressed and by whom, injecting yourself into the design process whenever possible. This follow-through is critical to your success. Let’s look at an end-to-end process for embracing these two main goals.”

Cindy McCracken a.k.a. /cindy-mccracken | @cmccracken ~ UX Mastery

Design in the era of the algorithm

Perfect text for those involved in circle three of Maeda: Computational Design.

“The design and presentation of data is just as important as the underlying algorithm. Algorithmic interfaces are a huge part of our future, and getting their design right is critical—and very, very hard to do. My work has begun to turn to the responsible and humane presentation of data-driven interfaces. And I suspect that yours will, too, in very short order. While constructing these machine learning models is indeed heavy-duty data science, using them is not. Tons of these machine learning models are available to all of us here to build upon right now.”

Josh Clark a.k.a. /joshclark | @bigmediumjosh ~ big medium courtesy of @gnat

A turn of phrase: The politics of UX language

Language matters, in all fields, practices and thoughts.

“In our personal lives, words can send our hearts leaping with joy. Words can clarify a serious misunderstanding. Lyrics to favorite songs are treasured; phrases from movies are quoted; political speeches are critiqued. Words have meaning and power and are remembered long after they are uttered. In our world of UX, words can have more than one meaning and often have been borrowed from other professions. This complexity makes the selection of words to describe our work challenging. In practicing UX work, I have often made word choices to save face and placate business partners.”

Carol Smith a.k.a. /caroljsmith | @carologic ~ The Magazine of the User Experience Professionals Association

Lab testing beyond usability: Challenges and recommendations for assessing user experiences

Some real research provides sound results.

“In this paper, we report on a use case study involving 70 participants. They first took part in user/laboratory tests and then were asked to evaluate their experience with the two systems (perceived UX) by filling out an AttrakDiff scale and a UX needs fulfillment questionnaire. We conducted post-test interviews to better understand participants’ experiences. We analyzed how the participants’ perceived UX depends on quantitative (e.g., task completion time, task sequence, level of familiarity with the system) and qualitative aspects (think aloud, debriefing interviews) within the laboratory context.”

Carine Lallemand a.k.a. /carinelallemand | @Carilall and Vincent Koenig a.k.a. /vincent-koenig ~ Journal of Usability Studies 12.3

How to turn UX research into results

Getting results out of research. No results are also results.

“To move from your research findings to product changes, you should set yourself two main goals. First, to effectively communicate your findings to help your audience process them and focus on next steps. Secondly, to follow through by proactively working with stakeholders to decide which issues will be addressed and by whom, injecting yourself into the design process whenever possible. This follow-through is critical to your success.”

Cindy McCracken a.k.a. /cindy-mccracken | @cmccracken ~ UX mastery

The future of UX: What’s coming next?

The future is changing all the time.

“First of all we have to say, that UX design is still a growing area, and in fact, it needs much more years that UX will be seen as a common social skill. UX Designer can work in there job for the next years. Easy use cases will be done by innovation manager or product manager on their own. For complex solutions, UX designer are a must have, also for the next 10 to 15 years. But there will be a focus on different areas which will increase! This are the six new focus areas for UX designers.”

World Usability Congress