“The difference between usability and user experience (UX) design is often explained as the latter trying to paint a richer picture and pay attention to engaging users in the process of interaction1. This is preferably accomplished by providing an engaging experience. In particular informational applications are often supposed to be entertaining. In many circumstances this is beneficial and highly appropriate, particularly in the context of low-choice interaction scenarios such as news and entertainment-related content or applications. However, the important condition to remember is context. In fact, context is the crucial aspect to consider when creating an environment that allows playful and experimental emotions to emerge.” (Journal of Information Architecture)- A very nice X-mas present