User experience shape: Designing for engagement

Connecting the shape of UX with stories, personas and dialogues.

“Why do we even need web navigation at all? Well, for one, navigation provides access to the content of a site. But more important, it’s the way that it provides access that makes navigation necessary. After all, site search also provides access to content. Why not just have site search and be done with the problem of designing and maintaining a complex navigation system?”

(James Kalbach a.k.a. @JimKalbach ~ Experiencing Information)

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