All posts tagged
user journey

Mapping user journeys using visual languages

Great to see InfoDesign entering the territory of Service Design. We had to wait a while, but there it is.

“The use of wayfinding systems does not focus on aesthetics, but on the best ways of communicating key flows, barriers, and necessary improvements to stakeholders and clients, as well as to show opportunities to streamline experiences. Using the common framework of boxes and arrows just does’t do justice to the value that you can obtain from journey maps.”

(Shean Malik ~ UXmatters)

Expanded user journey maps: Combining several UX deliverables into one useful document

The more data the document contains, the stronger the need for proper information design.

“UX deliverables had a rocky year so far. I feel particularly bad for the humble wireframe, which took some serious knocks over the past few months. There’s also a growing skepticism about the value of Personas. The Persona thing made me particularly uneasy because I’ve always been a huge fan, and we still start most of our projects with a workshop to define Personas and User Journeys.”

(Rian van der Merwe ~ Elezea)