All posts tagged
net promotor score

Associating UX changes to the Net Promoter Score

Or connecting UX with CX in a quantitative way.

“A bad experience will impact how likely users are to recommend a website or product to a friend. Fixing those bad experiences is critical to increasing positive word of mouth. Unfortunately, there are usually too many things to fix and just as many opinions on what should be fixed. Development teams need to prioritize.”

(Jeff Sauro a.k.a. @MeasuringU ~ Measuring Usability) ~ courtesy of barbarakoop