Preso: Designing for Social Traction

“Here is the slide deck from a talk I gave last week at Delve, a two-day masterclass held in Brooklyn, NY. The talk is in three parts, with each part focusing on a specific problem in software. Each problem is a major hurdle in what I call the usage lifecycle, or the stages people go through as they use and adopt software over time. These three hurdles come directly out of the work I do with clients…I’ve been focusing almost exclusively on these specific problems…I hope the slides help you focus on them as well.” (Joshua Porter – Bokardo)

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