Make enterprise software people actually love

The call for excellent UX within the enterprise ecosystem is growing and growing.

“There is a big, important change happening in digital product design. For a long time, there has been a clear split between business software (often called Enterprise or B2B), and consumer software (B2C, or simply ‘products’). That split is increasingly irrelevant.”

(John Kolko a.k.a. @jkolko ~ Harvard Business Review)

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