“I had low expectations for the conference, thinking it was not going to be very professional. That was my estimation of the IA movement in general. (…) I assume that CHI was where the interesting professional UX work would be done. I did not expect any such thing at an IA conference, which I thought was too narrow and too niche to be interesting.I was wrong and closed minded, both of which I find annoying.” (Jonathan Arnowitz – UX in Arnoland)