The Sphere of Design

“The web design community thankfully seems to be wrapping up the ‘design vs. usability’ argument. In case you missed it, the conclusion was: ‘Not either/or but both, and it depends.’ Design leaders have proved that web sites can be both usable and beautiful, but we lack a vocabulary to talk about this new standard. The question now is not ‘Which is most important?’, but ‘How do we deliver what’s most important?’ This article introduces the ‘Sphere of Design’, which is a simple conceptual model that illustrates the relationship and trade-offs between ‘looks’ and ‘works’.” (Ben Hunt – Scratchmedia)

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