“The challenge ahead of us will be to innovate social tools in ways that continue to capture and expand audience and uses. Somebody, somewhere, will always have to take a risk — with technology, design, functionality, and social practices. It’s my hope that we can mitigate these risks with smarter thinking about what works for people and why, supplementing our design choices with educated guesswork, relying less on market forces and business-minded entrepreneurship.” (Adrian Chan ~ Johnny Holland Magazine)