The Catch Behind Design Thinking

Has Design Thinking lost its glory?

“Connecting design thinking with the broader context of problem solving has lead to the growth of two equally harmful myths: the guru designer and practice as a process, emphasizing on subjectivity or linearity where empathy, empowerment and divergent thinking are needed. Design thinking isn’t saving the world or revolutionizing business, for sure, mostly because of these two illusory paths.”

(Thierry de Baillon a.k.a. @tdebaillon ~ DeBaillon)

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