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Demystifying UX Design: Common False Beliefs and Their Remedies: Part 1

Perceptions are all based upon belief systems.

“There are many common beliefs about UX design that are, unfortunately, based on casual and inaccurate observation. However, through systematically planned and conducted user research, we can see that some of these could not be further from the truth. In this series, I’d like to single out a few such design beliefs that meet two conditions: many product development professionals believe them and little user data supports them.”

(Frank Guo ~ UXmatters)

UX Design Defined

This DTDT still forgets content. Wrapped box still remains empty.

“Unfortunately, in the field of user experience, people often confuse terms like information architecture, interaction design, visual design, usability engineering, and UX design. In some cases, people use these terms almost interchangeably. This article provides a lexicon of these terms and more clearly defines the role of the user experience designer.”

(Ritch Macefield ~ UXmatters)

Content strategy is not always ux

The DTDT thing disguised as an opinion.

“The complex interplay between UX and content strategy allows for many different scenarios, but one thing is clear to us: Most of the time, content strategy efforts should not fall under UX. UX professionals are expert in creating intuitive, clear paths within websites for visitors to consume all your audience-targeted content. Content strategists are expert at creating content that meets audience needs.”

(Linda Leung ~ Tendo Communications)

User Experience Cannot Be Designed

Besides DTDT and “There is no such thing as…”, we also have “(…) can’t be designed” as a recurring theme.

“User experience has been getting a lot of attention these days, but many businesses are confused about the actual meaning of it. In my opinion, it can be defined as the summation of different considerations i.e. defining the information structure, enabling the users to manipulate the data/information, and communicate the different possibilities to the users.”

(Cygnis Media)

Yes there is

‘There is such a thing as…’ versus ‘There is no such thing as…’

“(…) I mostly walk away with the idea that the author just doesn’t understand content strategy. It is the lack of content strategy that helps promote the silo-fication of content creation, in which the silo with the strongest voice prevails, however disconnected from the customer’s needs and culture that voice might be.”

(Jim Woolfrey a.k.a. @informative ~ strategeezy)

Is Information Architecture Dead?

Dead of alive? Who cares? Making the complex clear and understandable is more necessary than ever.

“Employees need to perform their jobs to support their clients. Information architects are on the front lines when it comes to improving performance. We know how to listen to what users want from a system; we know how to analyze what we learn so we can determine what to put in and what to leave out; we know how to cluster information into smaller usable chunks that support information processing and decision-making; and we know how to test our assumptions and optimize a system so it is directed toward a common goal.”

(Thom Haller ~ ASIS&T Bulletin Oct/Nov 2011)

Framing the Practice of Information Architecture

The ship ‘Titanic’ sets course to a new UX iceberg.

“Over the past two decades, the volatile evolution of Web applications and services has resulted in organizational uncertainty that has kept our understanding and framing of the information architect in constant flux. In the meantime, the reality of getting things done has resulted in a professional environment where the information architect is less important than the practitioner of information architecture.”

(Nathaniel Davis a.k.a. @iatheory ~ UXmatters)

Why I’m not a UX Designer (and neither are you)

Interesting observation by the Don: “When terms enter the vocabulary, they start to loose their special meaning.”

“I think it comes from a growing disregard for the systems nature of product design. What’s taken hold is this notion that because a user’s experience with a product is influenced by that product’s design, the experience as a whole can therefore be designed.”

(Aaron Weyenberg a.k.a @aweyenberg)

What is Service Design?

Having an eagle eye reading through it might improve the post.

“Service Design is still a relatively new and emerging field within the design industry. Many people are unsure what exactly service design is and how it helps their business and their customers. Put simply, service design is planning, organizing and improvement of a service. Service design is not just about fixing the existing services of an organization, it is also used to provide new and innovative ways to fill unmet customers need.”

(Gary Davies ~ Article Base)