Strategy and online: How online is changing the game and the playing field for strategy development

A great piece on being successful online, every designer, manager and marketeer should read.

“Strategy is about trying to take control and trying to win. Strategy is about trying to predict the future or at least enough of that future that will give you a competitive advantage. Strategy is about being specific. It is about helping you get from A to C by doing B. It’s about putting your cards on the table, placing your bets.”

(Gerry McGovern ~ CustomerCareWords)

Comments are closed.