Content, the UX material we work with. And code of course.

“The most common mistake by organizations designing a website, app, or other digital product is breaking the number one rule of human-centered design: put content where users are most likely to look for it. Instead, mission-driven organizations, in particular, such as government agencies and nonprofits, muddle the execution of their design as they struggle to promote their message and meet the needs of stakeholders.”

Nikki Kerber a.k.a. /nrkerber | @SocialWebNerd and Rachel Weatherly a.k.a. /rdweatherly ~ UXPA Magazine ★