The enterprise finally gets the UX fever. Designers at the cutting enterprise edge.
“As CIOs grapple with the UX imperative sparked by business users and consumer apps, skills gaps will cause migraines. Catering to scarce UX rock stars will be less effective than forming balanced teams. Fortunately, some designers have already dealt with UX rethinks on mobile app creation – they’ll be an asset. Then there is the whole matter of Web UX versus overall customer experience, leading us to the enormous challenge of a great customer experience across channels.”