Design is inherently social. It’s about conversations. Conversations by the people.

“Design is inherently social. It almost always involves conversations. Designing conversations-for-design should be an explicit part of the design process, just as much as designing the-design-process should be. In brief, conversations are vital foundations for socially-conscious design. (…) A theory of conversations grows out of cybernetics, a major branch of systems, and its roots reach back to Gordon Pask, who was Ranulph Glanville’s mentor. At RSD3 in Oslo, Glanville said, Cybernetics is the theory; design is the action. We need both theory and action to tame the challenges that really matter. A theory of conversation contributes rigor and dependability to socially-conscious design.”

Paul Pangaro a.k.a. /pangaro | @paulpangaro ~ Opening keynote at RSD5 symposium