All posts about
Mobile design

Design Strategies for Brand Landing Pages on Mobile Devices

“On the desktop Web, ecommerce landing pages get a bum rap—sometimes well deserved. Laden with ads and gimmicks, pushing items with higher markups, and confusing customers with complicated information architectures, these marketing monstrosities typically strongly underperform the search results pages from a simple keyword search. However, passing a death sentence on all landing pages may be premature. On the small screens of mobile devices, well-designed landing pages can provide a much better experience than keyword search results. Currently, few mobile sites use landing pages, which makes them the next big mobile ecommerce opportunity.” (Greg Nudelman ~ UXmatters)

Designing for the Mobile Web: Special Considerations

“(…) I’ll cover design for complex contexts of use in my discussion of constraints on mobile Web sites. In practice, being aware of these constraints lets us approach these problems with caution and come up with better design solutions for mobile devices. Based on my analysis of more than 20 mobile Web sites, I’ll point out some ways of working within these constraints.” (Shanshan Ma ~ UXmatters)

Storyboarding iPad Transitions

“If your clients are not yet asking you to design transitions, they will likely do that on your next project. Transitions are hot, and not just because they entertain the eye. In confined mobile computing interfaces, on tablet devices or in complex virtual environments, transitions are an authentic, minimalist way of enabling way-finding, displaying system state and exposing crucial functionality – in short, they are key in creating a superior user experience.” (Greg Nudelman ~ Boxes and Arrows)

Accessibility First for a Better User Experience for All

“All of these problems affect their general usability for people without disabilities, though not as severely. The more crowded or complex a screen, the harder it is to understand it and learn to use it effectively. Just as making hard decisions about priorities for a mobile user interface can pay off in a better Web version of an application, designing for better accessibility can make a product more usable for everyone.” (Whitney Quesenbery ~ UXmatters)

Social Serendipity

“The explosion of communication technologies has made long-range interactions between individuals increasingly easy. Paradoxically this ‘virtual’ shrinking of the world, through constant access to contacts across the globe, often isolates us from those in our immediate vicinity. However, as mobile phone evolve to break computing free of the desktop and firmly roots itself in daily life, we have an opportunity to mediate, mine, and now even augment our current social reality. We are beginning to see advances in communication technology that will enable face-to-face connections between strangers and make a profound impact on our society.” (MIT Reality Mining)

Going Mobile

“In this edition of Ask UXmatters – which is the first in a two-part series focusing on user experience design for mobile devices – our experts discuss designing for a wide range of devices with different screen sizes and how to promote your mobile application.” (UXmatters.com)

Windows Phone 7 Series UI Design & Interaction Guide

“A clear, straightforward design not only makes an application legible, it encourages usage. This guide will provide design knowledge and fundamentals for this type of UI development. We highly recommend that developers adopt the Metro design style whenever possible. Although requirements may vary based on the application, paralleling this experience will create a more consistent, fluid UI experience from the custom and built-in application view.” (The Windows Phone Developers Blog)

What comes after mobile

“Matt Webb talks about how slightly smart things have invaded our lives over the past years. People have been talking about artificial intelligence for years but the promise has never really come through. Matt shows how the AI promise has transformed and now seems to be coming to us in the form of simple toys instead of complex machines. But this talks is about much more then AI, Matt also introduces chatty interfaces and hard math for trivial things.” (Matt Webb ~ Mobile Monday Amsterdam)