All posts about
Information design

Information design is the skill and practice of preparing information so people can use it with efficiency and effectiveness. (source: Wikipedia)

Brand Experience for Business Success

“Apple is an excellent example of building an organization, from products to market, around the people who will participate in the experience. Particularly for graphic designers and other creative types who grew up appreciating Apple but perhaps being unfamiliar with what marketing is and how it works, Apple Computer, Inc. is a textbook case of a company successfully identifying the needs of their market and participants.” (Dirk Knemeyer – Thread Inc.)

Haystack

“(…) a tool designed to let every individual manage all of their information in the way that makes the most sense to them. By removing the arbitrary barriers created by applications only handling certain information ‘types’, and recording only a fixed set of relationships defined by the developer, we aim to let users define whichever arrangements of, connections between, and views of information they find most effective. Such personalization of information management will dramatically improve each individual’s ability to find what they need when they need it.” (MIT Laboratory for Computer Science) – courtesy of antenna

A Social Network Caught in the Web

“(…) an analysis of Club Nexus, an online community at Stanford University. Through the Nexus site we were able to study a reflection of the real world community structure within the student body. We observed and measured social network phenomena such as the small world effect, clustering, and the strength of weak ties. Using the rich profile data provided by the users we were able to deduce the attributes contributing to the formation of friendships, and to determine how the similarity of users decays as the distance between them in the network increases. In addition, we found correlations between users’ personalities and their other attributes, as well as interesting correspondences between how users perceive themselves and how they are perceived by others.” (Lada A. Adamic, Orkut Buyukkokten, and Eytan Adar – First Monday 8.6)

The New Media Reader Excerpts

“The new media field has been developing for more than 50 years. This reader collects the texts, videos, and computer programs – many of them now almost impossible to find – that chronicle the history and form the foundation of this still-emerging field.” (Noah Wardrip-Fruin & Nick Montfort – NMR)

How Did You Get Here? Designing for visitors who don’t enter through the home page

“One of the most overlooked aspects of designing a Web site is how users get to it. Separate factions are often devoted to promoting, designing, and maintaining a Web site, and the lack of communication and involvement can lead to apathy or confusion. Too frequently is it assumed that visitors are knowledgeable about the company and Web site, and that they enter through the home page. False assumptions about visitor entry can plague even a well-planned, well-designed site.” (Jeff LashDigital Web Magazine)

Also Known as Communication Design or Graphic Communication

“Information design is concerned with making complex information easier to understand and to use. It is a rapidly growing discipline that draws on typography, graphic design, applied linguistics, applied psychology, applied ergonomics, computing, and other fields. It emerged as a response to people’s need to understand and use such things as forms, legal documents, computer interfaces and technical information. Information designers responding to these needs have achieved major economic and social improvements in information use.” (Design Council