Personas, wireframes and customer journey maps. Now, design systems for visual designers. Each UX discipline has its own deliverable.

“Working in software development and design, we are often required to ship one-off solutions. Sometimes we’re working within time constraints and sometimes we just haven’t yet agreed upon a path forward. These one-off solutions aren’t inherently bad, but if they aren’t built upon a solid foundation, we eventually find ourselves having to pay back accrued technical and design debts. Visual language is like any other language. Misunderstandings arise if the language is not shared and understood by everyone using it. As a product or team grows, the challenges within these modalities compound.”

Karri Saarinen a.k.a. /karrisaarinen | @karrisaarinen ~ Airbnb Design ★