An insider’s view of mobile-first design: Don’t make these mistakes

Do’s and dont’s is all what experimenting is about.

“Everyone from users to entrepreneurs to advertisers loves the mobile category because those products are always with us, always on, and instantly accessible. But these opportunities are also design constraints: Mobile screens are small, driven by touch, and often connected to spotty networks. Which is why companies like Facebook, Google, PayPal, and countless startups taking the plunge into mobile-first design quickly realize that designing for mobile is not the same as designing for the desktop PC. Our PC-driven instincts are often very wrong for mobile. Yet they’re so deeply ingrained, we apply them anyway. That’s why I want to share these common mistakes.”

(Luke Wroblewski a.k.a. @lukew ~ Wired)

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