Always a treat to read John Maeda speak about design, Design and De$ign. Even though it’s briefly in this interview.

“Technology has matured. We don’t buy things because they have better technology; we buy them because they’re better designed. People in technology generally don’t understand what design is. I think there’s an opportunity and responsibility for designers to play a larger role in economic development and leadership. I call it moving from lowercase design to capital D Design to dollar sign De$ign. It’s going to be important for design to take a larger role in the technology economy.”

(Tina Essmaker a.k.a. @tinaessmaker ~ The Great Discontent)