“All design by definition promotes accessibility. Graphic designers try to make printed messages clearer, websites more navigable, physical environments easier to negotiate. As a profession, we’re committed to providing easier access – to information, to ideas, to public spaces – through smarter, more effective communications engaging the widest possible audience. Or at least everyone we’re hoping to reach. (…) Our goal is not to prescribe a set of rules for accessible design. Practical guides that try to be categorical end up being, at best, targets for rebuttal – or simply doorstops. So our aim is not to tell professional designers what to do, but rather to remind all of us how we could be doing better.” (Accessible Graphic Design)