All posts from
August 2004

Build Sales Intelligence with Passive Customer Profiling pdf logo

Added on 31 August 2004 Peter Bogaards
“Companies understand that their customers want to do business with companies that understand their needs. Detailed user profiles are crucial to helping companies to make customers feel understood. Without knowing the customer, a company cannot engage the customer in the conversation that leads to personalized transactions and long business relationships.” (Brett Lider – Avenue A | Razorfish White Papers)

Links and Causal Arrows: Ambiguity in Action

Added on 30 August 2004 Peter Bogaards
“Here is a complete draft of a chapter on linking lines and causal arrows from my Beautiful Evidence. This chapter suggests methods for showing linking lines and causal arrows, and also demonstrates ideas for assessing the credibility of various links. That is, the links themselves are taken as explanatory evidence. Note the typographic design of the organization chart which replaces the conventional design of bureaucrats-in-boxes.” (Edward Tufte)

Innovation by Design: Understanding IDEO Now!

Added on 26 August 2004 Peter Bogaards
A conversation with Tim Brown (CEO of IDEO) – “The majority of companies today realizes that the world is changing faster than they can change, and therefore existing assumptions about markets, business models, and products and services will not necessarily hold true. The consequence of this is that the kind of questions asked by companies as they embark on design and innovation projects is different.” (Garry K. VanPatter – NextD)

Ambient Intelligence: Changing Forms of Human-Computer Interaction and their Social Implications

Added on 26 August 2004 Peter Bogaards
“The paper describes developments to date in ambient intelligence and its closely related counterpart, ubiquitous computing and communication. It discusses the driving forces behind this digital information technology, describes the equipment and devices involved, the obstacles to implementing ambient intelligence on a large scale in real-world scenarios, and considers the future outlook. The authors believe that the introduction of this digital information technology will have wide-ranging implications, which will for the most part be beneficial and valuable.” (Mahesh S. Raisinghani et al. – Journal of Digital Information 5.4)

It’s Not Just About Searching – It’s About Findability

Added on 24 August 2004 Peter Bogaards
“The current emphasis on content management is not about content management at all but rather about content publishing – and there is a difference. Organizations are aware of the problems in getting current, reliable information into an intranet but feel that their responsibility stops with building the repository and providing some templates for page display. Far too little attention is paid to the fact that unless people can find the information, the effort to add it to the repository and to make the look consistent is wasted.” (Martin White – EContent) – courtesy of uidesigner

Architecture of Knowledge: The Mundaneum and European Antecedents of the World Wide Web

Added on 23 August 2004 Peter Bogaards
“Various European scholars and scientists considered at the end of the 19th and the first decades of the 20th Century new ways to unite science and art of the world. They sought for new ways to store and retrieve knowledge on a global level. They wanted to find ways of representing our knowledge of the world, of simplifying and visualizing it, of ordering it in new ways for universal access to it. They developed new comprehensive classification systems, new standards to store and organize data. They explored what were the new technologies of their time to try to overcome the inefficiencies of the book and to find substitutes for it. (…) Buildings and user are considered both transmitters and receivers of information that shapes continuously the architectural form. Architecture and knowledge are interrelated.” (The Project – Maastricht McLuhan Institute)

Interactive Experience Group

Added on 23 August 2004 Peter Bogaards
“The goal of the Interactive Experience research group is to radically rethink the human-machine interactive experience. By designing interfaces that are more immersive, more intelligent, and more interactive we are changing the human-machine relationship and creating systems that are more responsive to people’s needs and actions, and that become true ‘accessories’ for expanding our minds.” (MIT Media Laboratory)

The Cognitive Cost of Classification

Added on 23 August 2004 Peter Bogaards
“The mental effort required to consistently assign keywords outweighs the benefits for most frontline contributors to content, document, and knowledge management systems. Contrary to this lovely summary, faceted classification can actually compound the problem. Facets are oversold in situations where info-civilians have to classify content that they have created themselves. Expecting facets to solve the metacrap problem is naive.” (Jess McMullin – interactionary) – courtesy of victor lombardi

Architecture of the World Wide Web, First Edition

Added on 22 August 2004 Peter Bogaards
“The World Wide Web is an information space of interrelated resources. This information space is the basis of, and is shared by, a number of information systems. Within each of these systems, people and software retrieve, create, display, analyze, relate, and reason about resources. Web architecture defines the information space in terms of identification of resources, representation of resource state, and the protocols that support the interaction between agents and resources in the space.” (W3C)

Blogs and blogging: advantages and disadvantages

Added on 22 August 2004 Peter Bogaards
“Isn’t it interesting that some of the most significant ‘revolutions’ of the last twenty years have all had to do with writing? How retro is that? First we had email, then webpages, then mobile phone texting, and now blogs. All this reflects a trend whereby the world is becoming more formal in how it communicates. Instead of body language and endless conversations, communication has shifted towards endless words on a screen.” (Gerry McGovern)