All posts from
March 2004

Do you ‘google’? Understanding search engine use beyond the hype

Added on 4 March 2004 Peter Bogaards
“Much anecdotal evidence suggests that Google is the most popular search engine. However, such claims are rarely backed up by data. The reasons for this are manifold, including the difficulty in measuring search engine popularity and the multiple ways in which the concept can be understood. Here, I discuss the sources of confusion related to search engine popularity. It is problematic to make unfounded assumptions about general users’ search engine choices because by doing so we exclude a large number of people from our discussions about systems development and our understanding of how the average user finds information online.” (Eszter Hargittai – FirstMonday 9.3)

Cooperative brands: The importance of customer information for service brands pdf logo

Added on 2 March 2004 Peter Bogaards
“Focusing on a critical aspect in the relationship with consumers, Rob Waller and Judy Delin urge designers to create ‘cooperative’ communications – media that are relevant, clear, concise, thruthful, and informative. These attributes strengthen brand and build loyalty. Ignoring them causes confusion and doubt, weakening the connection with customers. Violating them – a ‘final straw’ experience – can end the customer relationship.” (Rob Waller)

Nathan Shedroff: The InfoDesign Interview

Added on 1 March 2004 Peter Bogaards
“Nathan is one of the pioneers of experience design and popularized the term with the first dedicated book on the topic. He is an expert and leader in the fields of information architecture, interaction design and online and interactive media, with extensive professional experience as an innovator.” (Dirk Knemeyer)

The problems with training (and what to do about it)

Added on 1 March 2004 Peter Bogaards
“Many famous people became famous for things other than their public speaking ability. Despite this, many famous people are asked to speak at events, and they suck. In the case of most conferences, it’s not famous people, but its experts in some field or domain who do most of the speaking. It follows that many of them, when public speaking is concerned, might also suck.” (Scott Berkun – uiweb) – courtesy of lawrence lee

Taxonomy Stategies: Bibliography of Resources

Added on 1 March 2004 Peter Bogaards
“Most of the items selected are written for a general business audience, or are a basic primer on the particular topic. Much of the material is freely available on the web. Some of the material is analyst reports that are accessible only to subscribers, but may be particularly persuasive in larger organizations. All web citations indicate the date they were last checked, but web content is not always persistent. Items have been organized under the following topics: information architecture, information retreival, search research, meta data, semantic web, and taxonomy.” (Taxonomy Strategies)