“Dirk Knemeyer will speak about the present and future of digital product design. Following Dirk’s presentation, Dirk, Neil Day, Pabini Gabriel-Petit, James Leftwich, and Luke Wroblewski will participate in what should be a lively panel discussion on this topic. Frank Ramirez will moderate. In addition, every attendee will receive a free copy of the newly published book ‘The Dictionary of Brand’ from the AIGA Center for Brand Experience.” (Luke Wroblewski – Functioning Form)