“Sharism is the Spirit of the Age of Web 2.0. (…) With the People of the World Wide Web communicating more fully and freely in Social Media while rallying a Web 2.0 content boom, the inner dynamics of such a creative explosion must be studied more closely. What motivates those who join this movement and what future will they create? A key fact is that a superabundance of community respect and social capital are being accumulated by those who share. The key motivator of Social Media and the core spirit of Web 2.0 is a mind switch called Sharism. Sharism suggests a re-orientation of personal values. We see it in User Generated Content. It is the pledge of Creative Commons. It is in the plans of future-oriented cultural initiatives. Sharism is also a mental practice that anyone can try, a social-psychological attitude to transform a wide and isolated world into a super-smart Social Brain.” (Isaac Mao – FreeSouls.cc)