“As the Web has grown, the cost of getting a new application online has plummeted. Web hosting services with unlimited bandwidth and storage now cost less than ten dollars a month. Free open source platforms can easily power the back-end of an application. Free development toolkits for client-side programming (JavaScript) and styling (CSS) make building the front-end of an application much faster. In aggregate, these factors enable a new Web application to get in front of a global audience very quickly and easily.” (Luke Wroblewski – UXmatters)