Sometimes it’s going really fast when a technology giant puts its weight behind it.

“Many enterprises have committed to and invested in large digital transformations; they now need to understand that these transformations are merely the first iteration of a continuous cycle. The most successful enterprises recognize that digital initiatives are never complete – they evolve. (…) Establishing a foundation for continuous UX improvement with an end-to-end governance process and structure across an entire enterprise is critical.”

(Richard Berkman a.k.a. @RichBerk & Marvin Klein a.k.a. @thouxghts ~ IBM Interactive Experience)