“(…) content strategy is to copywriting as information architecture is to design.” (Rachel Lovinger – Boxes and Arrows)

“Content Management Systems promise so much: content is easier to publish, easier to update, and easier to find and use. Lots of promises, but do CMSs really deliver? Masood Nasser examines why Content Management Systems often fail and shows how Information Architecture can come to the rescue.” (Masood Nasser – Boxes and Arrows)

“What if, in addition to (or perhaps even instead of) managing content types, templates, and taxonomies, our CM systems managed stakeholders, goals, audiences, information, and publications. What if instead of simply automating Web site creation, our systems managed the full domain of issues involved in collecting and distributing information? Systems these days are quite good at making the details of CM easier, but are no help at all with the big picture. In fact, they leave most organizations with the mistaken idea that they have confronted their CM problems simply be installing a CMS. In this talk, I’ll lay out the contours of the full CM domain of issues and discuss what you can do to confront them with or without software.” (Bob Boiko – Plone Conference 2006)

“Our mission is to provide a place where expert content developers, technical communicators, information architects, and web designers can come and express their views about the profession. Whether you are publishing an article or commenting on someone else’s, or collaborating with others to write an article, or submitting one you have already written, we have a place and the tools for you. These collaborations and resources are created for and by professionals who want to keep up with the important issues in the transformation of technical communication.” (KeyContent.org blog)

“Customer-centric content management addresses customer needs at every touchpoint, while driving down content costs and improving processes. This article identifies why we need to move to a customer-centric content management focus and provides an outline of its components.” (Ann Rockley – The Rockley Report Dec. 2006) – courtesy of thomhaller

“Content publishing and management can be extremely complex, and therefore not surprisingly hard to do. Having said that, the biggest problems with content management lie not in that complexity, but in how we approach our solutions.” (D. Keith Robinson – Vitamin)

“The creation of a localization taxonomy can become a significant piece of an entire CMS implementation project, particularly when your regional offices are in control of their local taxonomies and want to serve local customers in the best way. As you have seen, the concepts available for simple application localization are insufficient for the localization of complex international content. To get it right, you must be prepared for a substantial amount of analysis and the price tag that comes with it.” (CMS Watch) – courtesy of columntwo

“Bringing more science to content management is in no way dumbing down. Rather, it is about getting smart.” (Gerry McGovern)

“Management is the pursuit of the best way. Content is an increasingly important resource and activity within organizations. It is time it was professionally managed.” (Gerry McGovern)

“The volume of product-related information in companies is increasing by leaps and bounds. The reason is the growing multiplicity of products, software and services that require explanation. After the EU enlargement, not only large companies, even small and medium-sized enterprises must come to terms with the multiplier effect of multiple languages. The challenge is to keep the information across the company both consistent and free of redundancy, to make it universally available, to publish it on paper as well as electronically, and to bring out the different language versions as simultaneously as possible. Companies that have not mastered the art of overcoming these challenges must suffer additional costs and time pressure in handling quality problems that are becoming more and more difficult to solve.” (Daniela Straub and Michael Fritz – tekom slides)

The first podcasts on content management systems: (1) Ann Rockley (Founding President, The Rockley Group) on Enterprise Content Management and (2) Bob Boiko (President, Metatorial Services Inc.) on ‘WordSoup’. (Hosted by Lisa Welchman – About CMSAdvisor) – courtesy of columntwo

“The biggest risk is selecting the wrong product.” (James Robertson – Step Two Design)

“Web content management and data/document management require very different approaches. Data management is about storage; web content management is about using content to make the sale, deliver the service, and build the brand.” (Gerry McGovern)

“I created this graphic to give everyone a starting point, a point of common understanding. The graphic depicts how enterprise information architecture (EIA) relates to enterprise content management (ECM). I originally envisioned the two things as being part of the same overall process, but I came to a realization that they are better understood as two separate activities.” (James Melzer) – courtesy of bloug

“This article focuses on the nuts and bolts of identifying content and coralling it in such a way that you have what you need when it comes time to populate your CMS. The key to achieving this goal is a process called the Content Inventory.” (Kassia Krozser – alt tags) – courtesy of columntwo

“As the market for content management technology continues to grow, so too do the ways in which organizations seek to use content management. What began as a market focused on web content management has grown to include document management, digital asset management, and records management. What has emerged along with this growth is the use of the umbrella term Enterprise Content Management (ECM) to describe a broad, enterprise-class platform of content management technology that can handle all kinds of content.” (Bill Tripp – The Gilbane Report) – courtesy of elearningpost

“The information technology (IT) industry fundamentally doesn’t understand the true value of web content. This lack of understanding is just one more reason why IT will continue to decline in influence over the next five years.” (Gerry McGovern)

“The biggest mistake in content management is writing for the organization and not for the reader. It is one of the hardest mistakes to correct, but there are ways to ensure that you don’t make it.” (Gerry McGovern)

“Web content management will continue its shift away from a technology focus towards a content one. 2005 will be the year when the professional editor will be given more responsibility in running the website.” (Gerry McGovern)

“2004 was a year when web content came of age, as more and more organizations recognized it as an asset, not some commodity. More and more organizations have begun to put content first, technology second.” (Gerry McGovern)