(Allison Bloodworth, James Dudek, and Rachel Hollowgrass ~ Modern Analyst)
Business Analysis and User Experience
“At UC Berkeley there has been an increasing awareness of the importance of business analysis (BA) and user experience (UX) in the software development lifecycle. In this article, we will discuss the advantages of involving BA and UX practitioners in your development process, when and how to involve them, and the similarities and differences between the two professions.”