“Prove to the world that you understand what it takes to provide the world with good design. Prove that you understand that good design, especially as it pertains to the field of high-technology product design, is also about nuts and bolts, honest, straight-forward usability. Prove to the designers out there you understand the principles of good design by tackling your own little spot on the World Wide Web.” (Andrei Michael Herasimchuk – Design by Fire)