by Piet Westendorp & Paul Mijksenaar
SUMMARY: This book presents an entertaining array of the most
ingenious, beautiful and frustrating visual solutions
that designers and illustrators have invented to help
us handle modern technology and everyday products. It
shows us how to floss our teeth properly, where to
insert the printer cartridge, which button to press to
transfer a telephone call, how to use chopsticks, how
to open a milk carton and where to exit a plane in
case of an emergency landing. It traces the history of
visual instructions and considers how our reluctant
dependence upon them increases by the minute. But it
also presents a variety of clever concepts and
solutions designers have used to show us how to do
what we need to do. The book includes an overview of
the basic elements of visual instructions: the
baffling yet remarkable drawings, cartoons and symbols
that tell us where to cut, when to twist, how to
repeat or how not to do all the above.
CONTENTS:
Please read carefully before...
Thanks...!
Overview
1 The daily intelligence test
2 You can't go wrong
3 Treatises to technofrenzy
4 The medium is the message
5 How should I tell you?
6 A manual for each of us?
7 Eureka: ingenious elements
7.1 Warnings
7.2 Identification
7.3 Measurements
7.4 Composition
7.5 Location and orientation
7.6 Sequences
7.7 Movements
7.8 Connections
7.9 Action!
7.10 Cause and effect
7.11 That's what it should look like
8 What we left out
Paperback: 25 x 25 cm, 144 pages, 200 colour illustrations
Price: USA $ 29.95
Published: September 1999
Publisher: Joost Elffers Books, New York
Distribution:
- USA: Stewart, Tabori & Chang (New York) ISBN: 1-55670-962-5
- Canada: General Publishing Company (Ontario)
- UK: Thames & Hudson (London)ISBN: 0-500-28170-X
Webpages about this book:
http://www.mantex.co.uk/reviews/westen.htm
http://www.amazon.com/exec/obidos/ISBN=3D1556709625
http://shop.barnesandnoble.com/booksearch/isbnInquiry.asp?isbn=3D1556709625